Author Case Studies

Dr. Jonathan Su

Dr. Jonathan Su transformed senior fitness

  • Sells 1,500+ copies per month on Amazon.
  • Turned down publishing offers due to significant royalties.
  • Proven success with thousands of aging adults reclaiming strength, balance, and energy.
  • Host of the “Get-Fit Guy” podcast with over 25,000 monthly downloads.
  • Sold over 30,000 copies of his fitness books.
Su Book
Chad Aleo

Chad mastered high-ticket sales and marketing

  • Bestselling author in multiple categories for several months after his launch.
  • Over 350 reviews above 4.7 stars.
  • Used the credibility from his book to launch a company that grew to over $1 million in annual sales in his first year.
  • Has landed speaking engagements alongside Russell Brunson, Ray Higdon, John Maxwell, Jenna Kutcher, Michael Hyatt, Brandon Turner, Tim Tebow and many more!
Chad Book
Ashley Emma

USA Today Bestseller to Full Time Author

  • Debut novel written with selfpublishing.com was a USA Today Bestseller.
  • Undercover Amish now has over 3,000 reviews.
  • Was able to build a full time fiction career and currently has 22 published books.
  • 6 books with over 1,000 reviews.
Testimonial Ashley Emma
Hayden Crabtree

Hayden Crabtree became an investment powerhouse

  • Did not have an audience prior to his book, and his best selling book launch made him an authority in the space of Investment Real Estate.
  • Published April 2020. Has received over 1,400 reviews.
  • Generates $2,000-$3,000 monthly from book sales.
  • Used the credibility from his book’s success to launch a high ticket coaching program.
  • Sold 80+ coaching clients, generating $320k in revenue in his first year.
Hayden Book
Kokeb McDonald

Kokeb transformed occupational therapy

  • Earned over $100,000 in royalties from book sales.
  • Published a successful 4-book series.
  • Generated substantial income from training programs.
  • Helped countless occupational therapists through her books.
  • Featured in numerous professional publications and conferences.
Kokeb Book
Bill Soroka

Bill Soroka turned signatures into success

  • #1 bestseller for over two years.
  • Over 1,500 reviews with a 4.8 out of 5 stars average rating.
  • Generated several hundred thousand dollars in book royalties.
  • Leveraged book success to land multiple speaking engagements.
  • Built a thriving coaching business, generating significant revenue.
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Kathryn LeBlanc

Pen Power: 36 Books in 3 Years

  • Within her first year was able to leave her job to become a full time author.
  • Prior to working with selfpublishing.com had no experience in writing or publishing.
  • Sewing Suspicion won the 2021 Indie Cozy Mystery Book of the Year.
  • First two books have over 1,400 and 1,300 reviews.
Testimonial Kathryn Leblanc 1
Ayodeji Awosika

Ayodeji empowered over 100,000 readers

  • Sold over 20,000 copies of his three books.
  • Generated over $350k from writing blog posts.
  • Featured in top publications like Business Insider and HuffPost.
  • Spoken in front of over 1,000 people, including a TEDx event.
  • His work has been read by hundreds of thousands of people.
Ayodeji Book
Barbara Hartzler

Wouldn’t Have Become an Author Without a Coach

  • Debut novel has over 850 reviews.
  • Over 30,000,000 page reads on Kindle.
  • Published over 20 books and multiple box sets.
  • Was able to leave her full time job and is now a full time fiction author.
Barbara
mike acker

Mike Acker turned fear into a thriving business

  • Sold over 45,000 copies of his first book.
  • Generates $32k in first-year sales.
  • Over 1,000 Amazon reviews.
  • Published 14 books, including a Wiley traditional deal.
  • Built a consulting business, significantly increasing earnings through self-publishing.
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Lisa Ceizyk

Becoming a Bestselling Author

  • #1 Amazon Bestsellet in multiple categories.
  • Booked numerous valuable podcast appearances, enhancing her visibility and reach​.
  • Experienced exponential growth in her coaching business, significantly increasing her client base and influence.
  • Organized successful wellness retreats, helping women transform their lives through fitness, emotional healing, and personal growth​.
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Gillian Perkins

Gillian Perkins revolutionized productivity and business

  • Built a successful YouTube channel with over 200,000 subscribers.
  • Generated significant revenue through online courses.
  • Published multiple books on business and productivity.
  • Regular speaker at business and productivity conferences.
  • Featured in major publications like Forbes and Business Insider.
Gillian Book
erik westrum

Erik’s elite transformation through self-publishing

  • Top Amazon bestseller in three separate categories.
  • Left his corporate SVP role to start his own business.
  • Became a keynote speaker for Fortune 500 companies.
  • Appeared on multiple podcasts and TV shows.
  • Rapidly accelerated his business growth through his bestselling book.
Erik Book
karen wilkinson

Karen Wilkinson’s rapid rise in self-publishing

  • Launched in March 2023 with over 500 reviews.
  • Continues to sell robustly since launch.
  • Generated significant revenue from book sales.
  • Leveraged her book for multiple speaking engagements.
  • Built a substantial following and received numerous accolades.
Karen Book
Joseph Reid

Joseph inspired a movement of mental health awareness

  • Sold over 10,000 copies within the first year.
  • Created a support network for mental health sufferers.
  • Spoke at various mental health conferences and seminars.
  • Regularly featured on mental health podcasts.
  • Highlighted in major mental health publications.
Joseph Book
Dr. Erica Adkins

Dr. Erica revolutionized holistic health

  • Improved the lives of thousands of patients through her holistic approach.
  • Sold over 15,000 copies of her health guide.
  • Published numerous articles in reputable medical journals.
  • Featured speaker at international health and wellness conferences.
  • Appeared on several health-focused television programs and podcasts.
Erica Book
Al Lyman

Al Lyman optimized athletic performance

  • Sold over 5,000 copies in the first six months.
  • Coached hundreds of athletes to achieve peak performance.
  • Increased his coaching business revenue by 70%.
  • Featured in top fitness and athletic magazines.
  • Keynote speaker at several sports and fitness conferences.
Al Book
Megan Whitmer

Megan navigated the chaos of motherhood with humor

  • Sold over 5,000 copies within the first six months.
  • Gained over 300 reviews on Amazon.
  • Featured in several parenting and lifestyle blogs and magazines.
  • Regularly speaks at parenting and motherhood conferences.
  • Built a strong social media presence with thousands of followers engaging with her content.
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Lori Williams

Lori unveiled the mysteries of the subconscious

  • Eearned $50,000 in the month she launched her book.
  • Launched a course that generated six figures with 4,300 sign-ups. 
  • Used the success of her first book to release multiple other books and is expanding them into a series.
  • Enhanced her offerings to a diverse clientele, including major corporations and professionals​.
Lori Book
Steve Hughlett

Steve transformed health through better choices

  • Sold thousands of copies of Your Plate Is Your Fate.
  • Hosts the Simple, Healthy Choices for Weight Loss podcast with thousands of downloads.
  • Over 30 years as a clinical pharmacist.
  • Regularly speaks on health and wellness at various seminars.
  • Improved countless lives by advocating for diet changes over medication.
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Qatharina Wanders

Qatharina Wanders added $30K to her income her first month

  • In her first month, Qata’harina generated $30,000 of income in her business from leads that came from her book.
  • Built a thriving business in the editing and ghostwriting space.
  • Qata’harina and her team have edited over 4,000 books and ghostwritten more than 100 bestsellers.
Qat Wanders
Lisa Schermerhorn

Lisa doubled her revenue with self-publishing

  • Doubled her revenue within one year.
  • Achieved international bestselling author status in two categories.
  • Spoke at prestigious venues like Harvard and Columbia University.
  • Featured on multiple podcasts, expanding her reach.
  • Helped a professional golfer win Golfer of the Year.
Lisa Book
Reuben Rose

Making a Modern Impact with Ancient Wisdom

  • Generated over $75,000 in royalties from book sales within the first year of publication.
  • Within 90 days, Reuben completed the first draft of his memoir, “In Ancient Paths”.
  • Developed and conducted numerous workshops and seminars based on his memoir.
Reuben Rose
Paul James

From 0 to 150 Daily Book Sales

  • Started chasing his dream of being an author in his late 60’s.
  • Has now launched over 20 books and makes a full time income in retirement from his fiction career.
  • Over 100,000 books sold and over 15 million page reads on Kindle.
  • Set up a trust for his family so that they will continue to benefit from the royalties his books earn long after Paul is gone.
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qatharina wanders

Qatharina Wanders added $30K to her income her first month

In her first month, Qatharina added $30,000 to her income from book leads.

She began as a yoga teacher overwhelmed by writing. After joining selfpublishing.com, she achieved her goal.

Now, Qatharina has edited over 4,000 books and ghostwritten more than 100 bestsellers. She is a Certified Professional Editor (CPE) and has studied seven languages.

Amanda Florczykowski

From “I Can’t Do This” to Published in 6 Months

After thinking about writing a book for 3 years, Amanda Florczykowski knew she needed something more—a community. Accountability. After joining selfpublishing.com, she went from “I Really Can’t Do This” to publishing her book in less than 6 months.
Jake Gunnoe

From Failed Self-Launch to 1700 Sales in New Launch

His first book launch sold just 60 copies, earning $15 despite extensive research. After joining selfpublishing.com, his second launch sold over 1,700 copies.

Now, he motivates teens worldwide and enjoys continuous daily sales. The skills he gained in book writing have become a critical part of his revenue stream.

Anita Oommen

Publishing Herself & Inspiring Her Children to Publish

She published her book and also set an example for her 2 children to do the same! Imagine how different their lives are going to be being a published author before even going in to high school?
Jake Gunnoe

Jake’s lessons learned from a $15 book launch!

When Jake Gunnoe launched his first book, he didn’t realize the perceived failure would set him on the trajectory to success. When Jake launched his book, he didn’t do as well as he expected: 60 books sales equaled just a $15 launch profit. Rather than submit to defeat and give up, Jake took action.
Barbara Condra

Wouldn’t Have Become an Author Without a Coach

Writing a book is challenging. Hundreds of thousands of people start writing a book every year but never end up finishing. Barbara recognized that she would have been one of those people, and accepted the help that came along by joining and working 1-on-1 with her coach!
Brent Chesney

From Self-Doubt Writer to Finished Draft in 1 Weekend

After seeing how quickly a friend had written a book, something Brent had wanted to do so badly, he decided to do what his friend did in order to get the book finished quickly—join selfpublishing.com.


“This can be done, if you follow the process!”

Lance Knaub

Can A Book Be A Business Card?

Lance Knaub transitioned from business owner and physical therapist to small business coach. Despite his fears, Lance committed to the selfpublishing.com community.

Now, he’s outlined his book, completed a rough draft, and is working with an editor.

Bill Soroka

He Didn’t Want To Die With A Story Still Inside

Bill dreamed of being an author since he was 4 years old but never got past page 3. After failing 26 times, something changed. Today, Bill is the author of a bestselling book. Despite his struggles, he found a system that led to phenomenal success.

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