Case Studies - Erik Westrum
Genre
Website
Erik Westrum
2022
5
His Results
Revenue Generation
Earned over $100K in royalties from book sales and generated substantial income from training programs.
Published Works
5 books published to date.
Published a successful 4-book series.
Educational Programs
Created a 12-month occupational therapist certification program and a school-based training program for teachers.
Innovative Solutions
Created a Reflex Integration Memory Game for children and launched an app full of exercises and training for public use.
Global Impact
- Gained worldwide access and reach to customers beyond clinical settings.
- Helped countless occupational therapists through her books.
- Featured in numerous professional publications and conferences.
His Story:
Erik Westrum, a former professional hockey player, has been passionate about helping others since childhood.
But his path to becoming a professional athlete was rife with challenges. To overcome these, he implemented a set of strategies that enabled him to consistently perform at elite levels – regardless of what he wanted to achieve.
When he retired from hockey, he discovered that the tools he used to achieve success as an athlete directly transferred to almost all other areas of life.
But how could he lead others to the same levels of performance?
He was just one person with a big mission. And that’s when he revisited an idea that had been floating around in the back of his mind for years…maybe it was time to take action.
The moment he finally decided to write a book:
When he discovered selfpublishing.com, Erik, a self-driven go-getter, followed Chandler Bolt’s steps in Published. He clarified his ideas, created a mind map, and completed his initial draft. However, he soon realized he didn’t know the next steps to become a successful author.
Erik joined the Author Advantage Accelerator Program and worked with a book coach. “Even as an elite high performer, you need somebody in your corner. I thought I was at the end goal line, but I was actually just starting the process.”
With proper guidance, Erik changed the title and some content, taking his story to the next level. “Going through the process truly transformed the book. Going through the different steps with selfpublishing.com [helped change the book from] where I thought it was to where it ended up.”
His Results
His favorite parts of working with us:
Supportive Team
Writing and Publishing
Advanced Trainings
His Transformation:
From the beginning, Erik dreamed of launching multiple trainings in different formats. He understands that some people are self-motivated and will prefer reading his book and putting it into practice without outside guidance. Meanwhile, other people execute change best with a course, small group coaching, or individual training.
This understanding – coupled with the skills he learned with selfpublishing.com, Erik successfully created and launched:
- A book establishing him as a thought leader
- An online course
- Individual training options
- Group coaching programs
He loves sharing his roadmap to success with everyone who reads his book.
His book changed many things. His business revenue shot up. He was getting regularly booked as a keynote speaker. And he gained more freedom to build the life he wanted – and spend time on the things that matter most.
That looks like spending time with his kids, coaching, and speaking.
Through trial and error, Erik achieved professional athlete status. With the help of selfpublishing.com, he shared his story and became a self-published author. Now through his book and suite of coaching offers, he provides the tools for others to achieve their dreams as well.
“That’s the best feeling in the world. I would not have created all of this without selfpublishing.com.”
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