Marketing

Author Newsletter: Building Your Fanbase Through Email

Author Newsletter: Building Your Fanbase Through Email

If you’re an indie author, you probably already know the importance of an author newsletter for building your platform, connecting with readers, and selling books. If you’re new, let me tell you! This guide to creating an effective author newsletter covers: What is an...

The Essential Author Media Kit for Promotion in 2022

The Essential Author Media Kit for Promotion in 2022

Your author media kit, or press kit, is a thought-out, tangible way to promote yourself and your book with the intention of landing some form of publicity. When creating your media kit, it’s crucial to first consider your audience. Just as your book proposal is not...